I’ll be honest — some weekends remind you exactly why you do this job. Last weekend at the Nonsuch Town & Country Show in Surrey was one of them.
The Nonsuch Show draws a brilliant crowd. Families, foodies, curious kids, and people who’ve always thought bread baking is “too complicated.” Spoiler: it absolutely isn’t. And that’s precisely what I set out to prove.
Sharing the tent with Claudio Bincoletto
I was thrilled to share the demo tent with the wonderfully talented Claudio Bincoletto, an Italian chef who brought serious skill, warmth, and — crucially — some outstanding dips and salads to proceedings. Watching bread and Italian flavour come together in front of a live crowd is something I never get tired of.
What I made on the day
Back to basics: four-ingredient yeast dough
This is the demo that always gets the biggest reaction. I stripped bread baking right back to its essentials — flour, water, yeast, and salt. Nothing else. The moment people see (and smell) a dough coming to life in front of them, any fear of yeast tends to quietly disappear.
Sweet and savoury focaccia
Once you’ve got a solid yeast dough, focaccia is one of the most joyful things you can make with it. I showed both a sweet and a savoury version — same foundation, very different results depending on what goes into the top. All that dimpling and olive oil drizzling is deeply satisfying to watch, and even better to eat.
Oven-baked, fruit-filled doughnuts
Fried doughnuts are a weekend project. Oven-baked ones? Completely doable on a Tuesday evening. I showed how to get that pillowy, pull-apart texture without a deep fryer in sight, and the fruit filling kept things feeling — just about — virtuous.
Pita pockets with Claudio’s dips and salads
This one always draws a crowd. Pita is one of those breads that feels almost magical — you watch it puff up and people genuinely gasp. I filled ours with Claudio’s incredible dips and salads, and what started as a bread demo turned into something that felt very much like an excellent lunch.
The four-ingredient yeast dough recipe
Makes: 1 large loaf or 12-14 rolls | Prep: 20 mins + 1–2 hrs proving | Bake: 25–30 mins
Ingredients
- 600g strong white bread flour, plus extra for dusting
- 6g fast-action dried yeast (approx 8g in one standard sachet)
- 12g fine salt
- 400ml warm water (roughly body temperature — not hot)
Method
- Combine the dry ingredients. Tip the flour into a large bowl. Add the yeast to one side of the bowl and the salt to the other — keep them apart initially, as salt can slow yeast activation.
- Add the water gradually. Make a well in the centre and pour in about three-quarters of the water. Mix with your fingers or a dough scraper until a rough dough forms, adding more water as needed. You want a dough that’s slightly tacky but not sticky.
- Leave for 10 minutes. You’re developing the gluten here, which gives bread its structure. The dough should become smooth, elastic, and spring back when you poke it.
- Add a 3 or 4 stretches in the bowl. Leave again for around 10 mins.
- Repeat once more. Test readiness using the window pane test.
- First prove. Shape the dough into a ball, place it back into a lightly oiled bowl, cover with a clean tea towel or cling film, and leave in a warm spot for around 1–1.5 hours, or until doubled in size. Test readiness by looking at the sideways bubbles, the surface and the poke test.
- Pre-shape. Tip dough out onto a lightly dusted worktop (or bench), divide into 2 x 500 g pieces (or rolls) and gently form into rough rounds.
- Shape. Pat the air gently out of the dough, shape it into a loaf or rolls. Place on a lined baking tray.
- Second proof. Cover loosely and leave for another 30–45 minutes while you preheat your oven to 220°C / 200°C fan / Gas 7. Test readiness using the nudge test.
- Bake. For a loaf, bake for 25–30 minutes until deep golden and hollow-sounding when tapped on the base. Or measure the core temp using a fast-acting thermometer, which should be at least 92 degrees Celsius. Rolls take around 15–20 minutes. Cool on a wire rack before slicing — I know it’s tempting, but it matters.
A note on yeast: Don’t be scared of it. Fast-action dried yeast is incredibly forgiving. The main thing to avoid is water that’s too hot (above 40°C), which can kill it. Warm tap water is usually about right.
The conversations that stayed with me
Between demos, I had some brilliant chats. Quite a few people asked about one-to-one bread baking sessions — wanting to learn properly, at their own pace. And several enquiries came in about school workshops, which is something I’m really passionate about. As a mobile bakery, I travel to schools across the UK — and if you’re in London or the South East, I’m particularly well placed to come to you.
If a workshop or 1:1 session sounds interesting, drop me a message — I’d love to hear from you.
A big thank you to everyone at the Nonsuch Town & Country Show for a brilliantly run event, and to Claudio for being such a generous and talented collaborator on the day.



