BBC Escape to the Country – Craft Baker Video Feature

A few years ago, I was invited to appear on BBC One’s Escape to the Country as a craft baker. The programme wasn’t about promotion — it was about showing that traditional skills still have relevance in everyday life.

My [small part] starts at around 17:50 in.

Since then, my work has increasingly focused on teaching. Helping children and adults handle dough, ask questions, and see food as something they can shape themselves. Whether it’s a country fair, a classroom, or a temporary bread school in a community space, the aim is the same — to make food skills visible, practical, and human.

👉Live bread demonstrations and events

Bread is one of the most familiar foods we have, yet most people rarely see how it’s made. Flour, water, time, and attention — that’s where the understanding comes from. The response to the programme echoed what I’d already experienced at fairs, demonstrations, and in schools: people don’t just want to consume food, they want to understand it.

Television moments pass quickly. Skills don’t. That’s the work I care about.

The programme offered a brief snapshot of a wider approach to bread: hands-on learning, shared knowledge, and making food skills visible beyond the bakery. This same approach underpins my live bread demonstrations, school-based sessions, and community workshops, where the emphasis is on participation, curiosity, and understanding rather than performance.

👉 More about my approach to craft baking